site design and build: ddesign/danièle massie © 2011


Brian Friedman Dentistry offers comprehensive patient-focused cosmetic dental care by applying the most advanced technology available in a relaxing and sophisticated environment. Ddesign worked with Matthew Plexman Photography in developing an appropriate visual language and identity that would best reflect Dr. Friedman’s sense of aesthetics. Lifestyle images and understated detailing such as pearlized white foil on luxurious cotton paper served to highlight and showcase his vision and his dedication to excellence. Projects have included an identity system, mailers, bags, posters, signage, PR materials and print ads.


2-Colour identity system with foil stamping, 4-colour client info packet.

Brian Friedman Dentistry